- If you’ve ever wondered what real conversations between farmers actually sound like… this is it. Welcome to Under the Covers, a podcast hosted by Bill Frederick and James Holz, founders of Iowa Cover Crop. We’re two Midwest farmers who built an independent seed business and decided that recording our constant banter and frequent disagreements was a good idea. This episode sets the stage. We talk about:
- How Iowa Cover Crop got started
- What our farms look like today
- Why we decided to start a farming podcast now
- Who this show is actually for
- And why we’re playing cribbage while we record
This isn’t an academic deep dive. It’s not a sales pitch. And we’re definitely not going to agree on everything. This is farmer-to-farmer conversation about agriculture, regenerative farming practices, rural business, soil health, decision-making, and whatever else ends up on the table. When the cribbage game ends, the episode ends.
